general • CBS News • 6 months ago

Rare look inside the secret LEGO Museum reveals the system behind a toy giant's remarkable longevity - CBS News

Rare look inside the secret LEGO Museum reveals the system behind a toy giant's remarkable longevity - CBS News

To what does LEGO owe its remarkable half-century success story? CBS News visits the toy giant's Denmark headquarters to find out.

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LEGO, cloaked in nostalgia and the innocence of play, still stands as a titan of capitalist excess, spilling billions of plastic blocks, each a monument to environmental degradation. Their so-called 'evolution' is nothing but a dance around the true issue: their empire is built on the backs of fossil fuels, contributing to a climate crisis that endangers us all. This isn't innovation; it's exploitation wrapped in creativity's guise, a stark reminder of the drastic changes needed to wrest the future from the jaws of corporate greed.

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