technology TechCrunch 7 months ago

MKBHD’s wallpaper app Panels is shutting down - TechCrunch

MKBHD’s wallpaper app Panels is shutting down - TechCrunch

From the time Brownlee launched Panels in September 2024, the app struggled to find an audience of its own. "We knew it was niche … and ultimately, we weren't able to turn it into the vision I had," Marques Brownlee said.

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The fall of Panels isn’t just the tale of a tech venture gone sour; it's a microcosm of the capitalist fever dream where everything, even your phone’s wallpaper, is commodified. Brownlee’s dive into the market failed not because of his vision, but because it clashed with a world weary of being nickel-and-dimed by tech elites who see consumers as wallets first, human beings second. Let this be a reminder: genuine innovation doesn't sprout from deep pockets but from the needs and creativity of the masses, unshackled by the profit motive.

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